07359 682 591 [email protected]

How I Work

Clarity. Direction. Accountability.

Not just strategy — structure you can actually use.

When you hire me, you’re not getting a bloated team, a stack of jargon, or a recycled playbook.
You’re getting clear thinking, honest insight, and a process designed to fix what’s not working — and scale what is.

Here’s exactly what to expect when we work together.

How I Work

01

Discovery & Diagnosis

We start with a free 20-minute strategy call. You’ll walk me through where you are, what’s been tried, and what’s not working.

If we’re a good fit, I’ll either:

  • Recommend a one-off audit or sprint

  • Or propose ongoing monthly support (depending on your goals)

There’s no fluff — just an honest review and a clear way forward.

02

Audit or Strategy Sprint

This is where the heavy lifting starts. I’ll:

  • Audit your current funnel, campaigns, or website

  • Analyse what’s working, what’s not, and where you’re losing leads or money

  • Research your competitors, audience intent, and performance data

  • Deliver a full report or strategy plan — complete with priorities, projections, and next steps

This usually takes 10–15 working days depending on complexity.

03

Implementation Support

You’ve got the strategy. Now it’s about execution — without being left in the dark.

Depending on the plan, I’ll:

  • Help you brief internal teams or freelancers

  • Oversee agency work (if you have one)

  • QA ads, landing pages, or reporting setups

  • Build dashboards to track results and progress

This is about turning plans into performance — without overwhelm.

04

Ongoing Monthly Reviews

For ongoing clients, I offer monthly consulting support to:

  • Review performance and KPIs

  • Spot issues before they become expensive

  • Suggest key optimisations or pivots

  • Answer questions, test new ideas, or refocus strategy

Calls are usually 60 minutes, with a written summary and next steps.

05

Working With Me — What You Should Know

  • I don’t manage your campaigns — I make sure they work.

  • I don’t offer vague advice — everything is data-backed and action-led.

  • I’m direct, collaborative, and obsessed with clarity.

  • I ask a lot of questions — because I care about getting it right.

  • If something isn’t working, I’ll find out why. And fix it.

06

Reliable Pricing

I work on a project or monthly retainer basis, depending on your needs.

  • Strategy Sprints start at £1,250

  • Funnel Audits start at £750

  • Ongoing Monthly Advisory starts at £750/month

  • Custom Packages available based on complexity and team size

All fees are quoted clearly and agreed upfront. No surprise retainers. No bloated scopes. No fluff.

B Grant

Excellent customer service

Excellent customer service. Spoke to Daniel and he was so professional and knowledgeable which was reflected in the information he gave me. Detailed information I must add. I felt at ease throughout the call and never once did I feel I was being pressured to open a policy. It was my decision.

Lesley Phillips

I knew I had to take out a life policy…

I knew I had to take out a life policy for my husband and myself to cover funeral costs but kept putting it off .
Anastasia called us back as requested and guided us through the application. Thank you for making it easier than we thought so informative and helpful giving us the policy that was exactly what we asked for.
Highly recommended